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instagram polls

A Complete Guide to Mastering Instagram Polls

What are Instagram Polls?

Are you looking for ways to drive your audience to engage with you on Instagram? Have you been looking for ways to engage with your audience in a direct way without DM’ing them?

Instagram polls can be used to help drive engagement, drive fans and drive sales.

Interested? In this article, you will read about how to use Instagram polls to your advantage, which will help grow your account and bring results.

How do Instagram Story Polls work?

Instagram story polls provide a solution to directly ask your audience any question. This can help you engage with your fanbase while also getting direct answers from your fans which later if you choose you can direct message them about. These polls can be very useful as long as you are under 22 characters.

When your followers vote, you will get notified every time someone answers the poll. This can be particularly useful because after someone votes you could message them. Imagine you are about to release a new product and you ask your fans what they think before you even go live. Then direct message them with a coupon code for showing interest in the product.

Well anyways at the end of the 24 hours, your poll will disappear like any other ordinary story. Luckily if you are signed up for an Instagram Business Account you will be able to see the official tally at the end of the Instagram poll. However, if you are not goodbye to the poll and the results forever, unless you check the results before the post is deleted.

Ready to learn more about Instagram Polls and some ways we use them to engage with our audience? Continue reading.

How to Create A Instagram Poll?

#1 Create a Story Post

To create a story simply head to your newsfeed and click on the image at the top titled “You”.

To add your Instagram poll you are going to want to upload or take an image that your poll will go over. Try to keep this image related to the poll because it will allow more users to interact and drive further engagement. You can also use a video up to 15 seconds long.

#2 Add an Instagram Poll to Your Story Post

Next, you are going to want to create a poll. You do this by tapping on the Sticker icon (the square with a face near the top of the story screen) and clicking the select Poll sticker option.

It will then ask you to type in the question you want to ask and what answers you want, Be creative with what you ask your audience, some ideas we use for our polls are listed below.

To customize the poll responses you can tap on the yes or no boxes and continue with a response of your choice. Once again you have 26 characters to use and are limited to two poll options.

#3 Share Your Instagram Story and Poll

Congratulations! You have made an Instagram Poll! Now you are going to want to add you’re wonderful poll to your story as you would any other post. Click on the post button.

Your story is successfully live and people will be able to vote in your poll via the responses you used.

#4 Monitor Your Instagram Poll Results

Now that the world is seeing your poll you may start to receive notifications about users interacting with your post. These connections can be extremely valuable because not only are you getting direct feedback you are also then able to further engage with your fanbase via DM.

You can see all of your poll results by opening up your stories. Once you are viewing your story you are able to see the post analytics, which shows you in-depth who voted for yes and no.

Once again remember that Instagram polls only stay live for 24 hours so make sure you see your poll results during that timeframe.

Some Ideas for Instagram Polls

Since this concept is relatively new people you may see your stories covered with useless polls; however, here are some great ways you can integrate polls into your Instagram.

There’s no better way to engage with your audience than a direct approach and Instagram polls allow you to do this effectively and it isn’t time-consuming.

Here are some ways to engage with your audience:

  • Ask for options for a product
  • Ask if your audience would be interested in…
  • When would they like you to go live?
  • What type of communication do you prefer?
  • Have you heard of…?
  • Topics for a blog post your audience may be interested in?
  • Use trending topics to engage
  • Ask your audience direct questions
  • Plan events
  • Determine contest prizes
  • Drive people to your website
  • Ask if they would like to talk?

Conclusion:

There are tons of different ways to incorporate polls into any aspect of Instagram. Whether you have photography, personal, or influencer account you can engage with your fans by asking direct questions. Hopefully, you enjoyed this article and maybe even got some new ideas to use for your own Instagram Polls.

Now, we have some questions for you… What do you think about Instagram Polls? How are you going to incorporate them? Are you excited to begin using this feature? What other features do you wish Instagram would release?

Learn more about our customized social media management plans.